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  • Loan Pricing Models by The Hurdle Group
  • Big Bank Technology That All Banks Can Use

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PULPS Loan Pricing System

We provide banks with a competitive advantage through better pricing of their commercial loans.  Increase your profitability on your commercial loan portfolio by optimizing your loan rates and terms.  For example,  if you add 1 basis point to a 100 million dollar loan portfolio you gain $10,000 PER YEAR in profit!

Additionally,  regulators are looking for Banks to show profit in loan pricing and a reproducible consistent methodology.

Ask for a FREE trial account to test the PULPS online loan pricing model or start with an online live demo.

Phill Rowley  and Alan Lee are the principles at The Hurdle Group.  Contact us to discuss your needs.   Listen to Alan and Phill’s podcast on banking issues at    We look forward to speaking with you.

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Video #1 Introduction to PULPS, 2 minutes
1 Jan

Video #1 Introduction to PULPS, 2 minutes

Watch our 2 minute introductory video # 1 with Phill Rowley explaining why you need to use a model t...
Video #2, How Banks set loan prices today,  2 minutes
2 Jan

Video #2, How Banks set loan prices today, 2 minutes

Check out our introductory video # 2 below It looks at how banks set commercial loan prices. This i...
Video #3,  Full demo and intro training
3 Jan

Video #3, Full demo and intro training

Video #3  Training on how to use PULPS. Taught by Phill Rowley. 14 min. Video #3 Demo and...


National Loan Origination Cost Report

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